Cyprus Airways has partnered with AirFi to enhance its in-flight entertainment system, offering movies, TV shows, games, music, and more across their Airbus fleet. Passengers can also look forward to future plans for in-seat ordering from their own devices, improving convenience during their journey.
What new in-flight entertainment options is Cyprus Airways introducing?
Cyprus Airways is partnering with AirFi to offer a robust in-flight entertainment system across their Airbus fleet. This includes:
- Movies
- TV shows
- Games
- Music
- A moving map
- Destination-based video content
- AirFi’s Dance24 channel for electronic dance music
- Future plans for in-seat ordering from passengers’ devices.
Cyprus Airways, the national carrier of Cyprus, is set to enhance its in-flight entertainment (IFE) offerings by partnering with AirFi, a leading provider of wireless IFE solutions. This strategic move is expected to elevate the passenger experience onboard its fleet of Airbus jets, catering to its evolving customer base and reinforcing its commitment to innovation.
Revitalizing Cyprus Airways
Larnaca and Amsterdam, November 8, 2023, marked a significant step in the evolution of Cyprus Airways. The airline, having re-emerged as the flag carrier, is on a developmental spree with both fleet and route expansions in view. With an eye on the future, Cyprus Airways is preparing for an influx of new aircraft and is dedicated to boosting tourism on the island.
Innovation Takes Flight
As part of its customer service and innovation initiatives, Cyprus Airways is in the process of installing AirFi’s portable wireless streaming solutions across its all-Airbus fleet, which currently includes two A320 and two A220 aircraft. The onboard integration of the AirFi boxes will enable passengers to immerse themselves in a world of digital entertainment through their personal electronic devices.
The content accessible via AirFi includes movies, TV shows, games, music, a moving map, and even destination-based video content. This range of options is designed to cater to the diverse preferences of Cyprus Airways’ passengers.
AirFi’s Quick Rollout for the Holiday Rush
In preparation for the festive holiday season, AirFi’s IFE solution is anticipated to launch with Cyprus Airways promptly, owing to the agile rollout process facilitated by the AirFi team. Passengers will soon enjoy a myriad of entertainment options right at their fingertips.
Dance to the Beat with Dance24
In a nod to the vibrant music scene in Cyprus, particularly the renowned party resorts like Ayia Napa, Cyprus Airways has chosen to include AirFi’s Dance24 channel in its entertainment suite. This channel, dedicated to electronic dance music, is expected to resonate well with the airline’s customer demographic, especially those traveling for music festivals.
Phase Two: In-Seat Ordering
Looking ahead, Cyprus Airways plans to introduce in-seat ordering during the second phase of deployment. Integration with Cyprus Airways’ mobile point-of-sale system will enable passengers to conveniently order from the in-flight menu using their mobile devices, elevating the level of convenience during their journey.
Executives Express Enthusiasm
Job Heimerikx, CEO of AirFi, expressed his company’s honor in being chosen as a key element in Cyprus Airways’ strategy to upgrade the onboard experience. He noted the versatility of AirFi’s solutions, which have now been adopted across the entire Airbus family of aircraft.
Paul Sies, CEO of Cyprus Airways, commended the range of functionalities offered by AirFi’s intuitive solutions, highlighting the alignment with the airline’s growth and customer satisfaction goals. The partnership with AirFi is a critical component in the airline’s pursuit of success and excellence in service.
As Cyprus Airways and AirFi embark on this journey together, they are set to redefine in-flight entertainment and service, promising an enjoyable and hassle-free experience for all passengers onboard.
Lessons Learned
The partnership between Cyprus Airways and AirFi to enhance the in-flight entertainment system offers several lessons for the airline industry.
1. Customer Experience and Innovation
Cyprus Airways’ decision to partner with AirFi reflects their commitment to providing an excellent customer experience and embracing innovation. By offering a wide range of entertainment options, including movies, TV shows, games, and music, Cyprus Airways aims to cater to the diverse preferences of its passengers. This highlights the importance of continuously evolving and adapting to meet customer demands and expectations.
2. Flexibility and Agile Rollout
The quick rollout of AirFi’s portable wireless streaming solutions by Cyprus Airways demonstrates the importance of flexibility and agility in implementing new technologies. With the holiday season approaching, Cyprus Airways prioritized the timely launch of the enhanced in-flight entertainment system to ensure passengers can enjoy the new features. This emphasizes the need for airlines to be adaptable and responsive to changing market dynamics and customer needs.
3. Aligning with Target Demographic
Cyprus Airways’ inclusion of AirFi’s Dance24 channel, dedicated to electronic dance music, shows the significance of aligning entertainment offerings with the preferences of the target demographic. By recognizing the vibrant music scene in Cyprus and the popularity of music festivals, Cyprus Airways aims to enhance the overall passenger experience and appeal to a specific customer segment. This highlights the importance of understanding and catering to the unique interests and preferences of different customer groups.
4. Future-Proofing and Continuous Improvement
Cyprus Airways’ plans for future phases, including in-seat ordering and integration with the mobile point-of-sale system, demonstrate the importance of future-proofing and continuous improvement. By constantly seeking ways to enhance convenience and streamline services, Cyprus Airways aims to stay ahead of competitors and provide an exceptional travel experience. This emphasizes the need for airlines to invest in ongoing innovation and adaptability to meet evolving customer expectations.
Overall, the partnership between Cyprus Airways and AirFi highlights the importance of customer-centricity, innovation, flexibility, and continuous improvement in the airline industry. By learning from this collaboration, other airlines can strive to provide enhanced in-flight entertainment options and improve the overall passenger experience.
